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Isynch-D markets different levels of Customer Relationship Management (CRM) software, consulting with the customer to understand their Customer Relationship Management goals and requirements.
The most popular products we deal in include:
The term CRM is interpreted by some to be a list of customers contact details and by others a detailed breakdown of the customers sales history, marketing campaign development and management to a full call centre management tool.
CRM applications can provide a lot more including:
- Sales management
- Marketing Campaign development and management
- Customer Service
- Call centre management
With each application a certain amount of customisation will be required, whether that be adding/ removing fields, creating specific reports or adding functionality. Isynch-D will work with you to make sure your CRM product you select will do what you need to make your sales and marketing system work for you to increase efficiency, user friendliness and increase productivity.
It should be noted that the success of any software purchase and implementation can only be achieved with management support and participation from the planning stage right through to the deployment and end user motivation to use the system.
The CRM system may link to other applications or modules of applications like:
- Customer accounts records
- Quotations
- Stock
- Help Desk
- Project Management
Therefore it is necessary to define exactly what you are trying to achieve and understand what other stake holders are trying to achieve.
This is not always easy when there is more than one stake holder, all with different goals and requirements. Therefore it may be necessary to have a 3rd party consult to identify and ratify exactly what is needed when. It is not unusual to find that all want the same feature but in a different form or with different labels. In such cases all that is required in a different user layout.
Using a 3rd party to perform a work shop will reduce friction and political maneuvering due to the consultants independence, neutrality and desire to get the project started and completed within a specific time frame. Their experience can make the difference between a successful implementation and a failure.
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